How Much Does an Animated Explainer Video Cost for Different Industries: Specialised Pricing for Healthcare, Tech, and More

Did you know that video marketing is becoming increasingly popular among businesses? But not just any video—we are referring to animated explainer videos here!

Animated explainer videos have been gaining popularity among different industries. And many companies are introducing their brands to this unique and engaging technique to promote their businesses. 

But one thing that comes instantly to their minds when they hear about these animated videos; 

• How much does an animated explainer video cost? 
• Does the pricing differ for different industries? 
• What exactly do explainer videos create? 
• What are the affordable 3D animation services?

These are the sort of questions that often bulb up in everyone’s mind.

If you are one of those who is looking for the answers to these questions, then don’t worry. In this blog, we will answer each of your queries in detail.

Want to know everything about it? Then, stick around until the end. Without further ado, let’s get to the point!

What Exactly Does Explainer Video Create?

There are various formats available for explainer videos, each tailored to a specific industry’s approach. These animated videos serve a variety of objectives in these multiple formats.

We’ve included a table below to help you comprehend each format more easily. 

How Much Does An Animated Explainer Video Cost?

Knowing the exact amount of “how much does an animated explainer video cost” will be difficult because the cost varies depending on each individual’s needs as well as different explainer videos studio. 

Each industry has different demands, so the cost of an animated explainer video can be different for everyone. As a result, videos are typically tailored to individual preferences.

On average, the animated explainer video cost in the US starts at around $2000 and can go up to $20,000 for higher-quality video.

However, the price range doesn’t stop here; it further increases depending on the different industries and customizations.

What Are The Key Factors Influencing The Cost Of Animated Explainer Video?

If you are unsure about “how much does an animated explainer video cost?” No worries; below, we will mention the key factors that influence the cost of an animated explainer video. 

These key factors will give you a clearer picture of an animated explainer video production cost.

Video Length:

It goes without saying that a longer movie will take longer to make, which means that the animator will have to do more work and charge you more.

Likewise, the price will be lower for videos that are 40 to 45 seconds long. If the length goes over 2 minutes, it will clearly cost more.  

Complexity of Animation:

If you want complex animations such as; 

• More characters
• Different techniques
• Number of scenes
• Different textures, accents, etc

Then, eventually, an animator will need more time to create a detailed explainer video, which automatically increases the cost of the video.

Scriptwriting:

The main goal of scriptwriting is to get people interested in what you have to give through your words. 

However, some industries, like tech and business, are dull and don’t have many interesting ways to discuss them. 

For this reason, these industries are more expensive! 

Why? It is because the animator needs to do more research to come up with a fun and interesting script that fits their client’s business and does what an animated explainer video is supposed to do: to make complex topics easier to understand. 

Voiceovers: 

The voiceovers on your video also increase the cost of an animated explainer video. 

These voiceovers are done by professional native-speaker voice-over artists so that your video doesn’t sound unprofessional.

Also, many industries aim to promote their brand globally, and this is why these fluctuate the cost of your animated video.

Tight Deadlines:

Last but not least, the reason for increasing the cost of animated videos sometimes also depends on the client’s urgency. 

If you want the video ready on a tight deadline, then the animator will charge more for the service. 

Different Industry-Specific Pricing for Animated Explainer Videos: Why Are They Expensive?

Prices for animated explainer movies start at $2,000 and can go up to $20,000 or even more. 

But; 

• Which fields cost more?
• Why do they cost more?
• How much do they cost? 

To find your answers, scroll down. We’ve divided each business into its own sections to make things easier for you. 

• Healthcare Industry 

The healthcare sector’s explainer videos are entirely dependent on animations because they must use animations, medical equipment, or things related to health to show medical procedures. 

The hitch is that editing these videos requires a sharp eye for detail because they must be scientifically accurate. To grasp the concept clearly, watch this video, “ 3D Knee Medical Replacement Surgery.“

Cost Range: 

$7,000 – $20,000+

Why is it pricey? 

Healthcare videos usually need full medical graphics, which may necessitate the use of a 3D animation to reach the right level of realism. 

The price may also go up if you need custom scripts that use medical language.

Ideal animation type:

In this healthcare industry, 3D animations are frequently preferred for detailed visualization.

• Technology Industry 

In the technology industry, animated explainer videos are used to simplify; 

• Software features
• IT services
• Product demos 

Explainer animated videos for different software, such as this one, “My Cloud IT,” can help explain complex software and unclear processes to the audience.

Cost Range: 

$5,000 – $15,000

Why is it pricey?

The price may go up if you want more flexibility, like; 

• Animated UI mockups
• Complex data visualization. 

Also, if you opt for a 2D animation company, then it will cost less in comparison to hiring a 3D animation company, which is usually more costly.

Ideal animation type:

Most of the time, motion graphics or 2D animations with flat designs are enough unless the tech product needs complex 3D models.

• Finance Industry

When it comes to finance, animated explainer videos, like this one, Protax Connect, can help break down tough topics like loans, investments, and insurance policies.

However, they are costly because they require clarity and accuracy, which is very important in this industry.

Cost Range:

$6,000 – $12,000 

Why is it pricey?

Animated explainer video production cost in the financial industry are mostly pricey. 

The motive behind this field is to clearly tell the story to the audience using professional visual metaphors, which makes the topic engaging and easy to understand. 

Ideal animation type:

The most preferred animation type in the finance industry is 2D animation as it doesn’t require many visuals to unlike 3D, so 2D works the best with this.

Breaking Down Animation Costs: What’s the Price Per Minute?

When looking into “how much does an animated explainer video cost?” it’s important to break down the price per minute based on who you hire.

The cost can vary significantly, depending on whether you hire freelancers, a small animation company, or a large animation studio. 

Below, we’ve broken down how much does it cost to hire an animator to give you a closer look at each option.

Cost Per Minute – Average Price 

• Freelancers

If you’re looking for a more budget-friendly solution, freelancers’ cost of 2D animation per minute usually varies from $1,000 to $3,000.

However, the costs may change depending on the freelancer’s experience, the complexity of the animation, and the necessary adjustments.

However, if you want extra services like voiceovers or scriptwriting, you will need to hire different freelancers for different fields.

• Small Animation Company

The cost per minute is typically higher than that of a freelancer when hiring a small animation studio.

The price range for a typical 2D animation is between $3,000 and $7,000 per minute.

The advantage here is that small studios frequently offer a complete package that includes sound, animation, and scriptwriting.

If you are looking for 3D work, the 3D animation cost per minute can begin at $7,000 and increase based on complexity. 

• Large Animation Company

The best quality animations usually come from big companies, but they cost a lot.

An in-depth 3D movie could cost between $10,000 and $20,000 per minute.

These businesses usually have groups of experts who are skilled at different parts of production, ensuring an excellent end result. 

With a big animated explainer video studio cost starts at $5,000 and goes up to $10,000 for more complicated or unique projects. 

Final Say!

So, this was it for this whole blog; we hope that by now, you’ve grasped an idea about how the cost of an animated explainer video depends and on what factors, such as industry, animation style, length, and different requirements of customization. 

Prices vary from $2,000 to $20,000 or more based on your particular need or industry( which influences the price).  

Knowing the main factors influencing the pricing will help you decide your accurate budget. 

Also, selecting the correct animator or studio can help you produce an interesting and polished explainer film with value and clear message delivery.

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